tag:blogger.com,1999:blog-62578956712105199932010-01-29T10:40:38.201ZExpert online marketing from Bury St Edmunds in the heart of Suffolk. Promotion and copywriting tips, thoughts and ideas, from an experienced copywriter specialising in online marketing, email marketing and product creation.Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.comBlogger112125tag:blogger.com,1999:blog-6257895671210519993.post-45817846151043357242010-01-29T10:06:00.003Z2010-01-29T10:40:38.277Z

'This website' being our Cinnamon Edge site, which is number one for the competitive term 'online marketing Bury St Edmunds', since that's what we do and that's where we are.A few months ago, due to an, erm, technical hitch, we had to hastily rebuild our website on a new domain. We decided to use the opportunity to concentrate on getting it to number one as quickly as possible, as a test for

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-63953003947300198182010-01-15T09:43:00.003Z2010-01-15T09:57:03.396Z

A busy few weeks of ahead for us in Bury St Edmunds as more clients have sought our online marketing help to promoting their businesses.Once again, we're looking beyond Bury and our new clients are in very different sectors, but the basic 'rules' of online marketing are the same for any business.If you're planning to promote your business via the Internet, pop across to our marketing manual blog

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-29659970969801871242009-12-03T08:49:00.003Z2009-12-03T09:37:08.932Z

What IS in a name?My surname, for instance, means either 'mighty as a boar' if it's from Saxon Germany, or 'native of Evreux' in what is now northern France, if it's Norman.My wife Jacqui's surname is French-speaking Swiss, via Jersey. I'm still amazed at the series of coincidences that brought us both to Bury St Edmunds in Suffolk.Anyway, I recently posed a question on Facebook:'If you promote

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-28288116697786200462009-11-18T18:17:00.003Z2009-11-18T18:34:22.702Z

Just to show we're not limited to Bury St Edmunds, we've undertaken an online marketing exercise for a client in Littleport, Cambridgeshire.Not a million miles away but a whole new set of keywords and a very different customer profile.The latest beneficiary of our Internet marketing experience is The Utopia Centre, which specialises in footcare and weightloss for Cambridge and the surrounding

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-63088072298384566752009-11-12T15:54:00.002Z2009-11-12T19:18:39.502Z

One of the tactics you can use to get you onto page one of Google is an online news release, or several news releases.We had great results for our marketing test using Pressbox, which offers a free service. It got us third place on page one with this item about the online marketing services we offer in Bury St Edmunds.It's probably only slipped lower on the page because we took another eight

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-91904132905593109212009-11-05T18:56:00.004Z2009-11-05T20:44:06.585Z

If you have a business in Bury St Edmunds or Suffolk, Cinnamon Edge has some good news.In fact, it's probably good news, wherever you are, if your business could do with some marketing help, even though we've labelled our project 'Online marketing in Bury St Edmunds'.That's because we're based in Bury St Edmunds, not because you have to be.But the online marketing part, that's for anyone. The

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-17070110790097182332009-10-16T19:31:00.002+01:002009-10-16T19:35:22.687+01:00

Climbing more strongly is only really useful if you're on the right hill.Hence my thoughts on planning your route on the Be Stronger Tomorrow cycling blog.Find it at: http://stronger-tomorrow.blogspot.com/2009/10/planning-your-route.htmlRoy

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-58353432777461669362009-10-12T17:36:00.004+01:002009-10-12T17:56:52.499+01:00

Hello again.That's YOUR niche, not A niche. Because, if you are going to spend quite a lot of time and effort working in one fairly small subject area, you'll find it much easier if it's a subject you're actually 'into'.Yes, it needs to be a niche that enough other people are into, and enough of those people have to be buyers.But we can't all attack the golf niche, however profitable it looks.

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-27289379514181914572009-08-24T19:02:00.002+01:002009-08-24T19:06:48.214+01:00

Hi again. Just a quick note:It seems Ian del Carmen had difficulty coping with the demand for his free MemberFire software on Friday. Some of my readers contacted me to say they couldn't get in.But Ian's done the sensible thing and extended the offer, but only until today.So hurry along and get your MemberFire membership site software here.Roy

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-50972094120630766992009-08-21T16:08:00.003+01:002009-08-21T16:27:16.419+01:00

...if you're quick!Member Fire is an excellent membership site software, and you can get it for free right now.Go here, for Free Membership Software.But be quick!Roy

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-70956146693633321032009-07-18T14:18:00.005+01:002009-08-09T18:27:52.685+01:00

...and Roy's Law, from which it is derivedRoy's Rule is this: if any change to your plan makes that plan more complicated, DON'T DO IT!Why? Because Roy's Law states that:Any change you make to a plan that complicates that plan means you move FURTHER AWAY from the intended end result instead of towards it. Change is fine, but only if that change moves you closer to the result you're aiming for.

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-78788049508516294392009-07-07T20:48:00.003+01:002009-07-07T20:54:10.902+01:00

Due to unforseen circumstances (okay, we forgot), CinnamonEdge.com was allowed to lapse last week.But, that little 'mishap' won't stop our online marketing, either in Bury St Edmunds and Suffolk, or for the rest of the world, for that matter......and Cinnamon Edge is now to be found at http://www.cinnamonedge.co.ukSee you back at the website!Roy

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-41462466279529110512009-06-26T14:21:00.004+01:002009-06-26T14:43:27.226+01:00

Well, it's slightly ironic, anyway, as long as you take Alanis Morissette's definition of irony...... my one-hundredth post on this blog is about Twitter.Anyway, there are probably a thousand Twitter tactics I don't know about yet, but I've just found the limitations of one tactic that a lot of new tweeters employ, which we might call 'follow you-follow me'.This is where we build a list of

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-83530613602267962602009-06-23T15:13:00.003+01:002009-06-30T13:07:15.670+01:00

Take a look at Bury St Edmunds Online to see details of more online success for a local business.This client took advantage of our limited-time offer to get her website onto page one for half the normal price - and it took less than a week.Go to Bury St Edmunds Online to read more.UPDATE and MORE DETAILS: After targeting the phrase 'wedding cakes', Jean Barker saw her Amazing Cakes by Jean

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-36541800370320621232009-06-11T14:44:00.003+01:002009-06-11T16:26:31.314+01:00

Here's Ron Holland talking about the real secrets of multiple streams of income.NOTE: Ignore the link in the video and don't listen to Ron when he tells you to go and buy the ebook and get your free downloads - it's ALL free when you follow the link below! I've known Ron for a few years now and he really is 'the real deal'. If you're lucky enough to have seen him speak before, you'll know that's

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-24435087580696423792009-06-10T11:10:00.003+01:002009-06-10T11:25:49.720+01:00

Hello againIf you're looking for ways you can create multiple streams of income, look no further than my new blog. To accompany Ron G Holland's Multiple Streams of Income Workshop and books, I've just started 'Ron Hollands Multiple Streams of Income' blog.Here, you'll find regular ideas from Ron on business and cash-generating ideas that you can mostly start for less than ten pounds.I'll probably

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-38672461682283075522009-06-06T13:20:00.006+01:002009-06-06T13:47:13.845+01:00

Hello againSixty-five years ago today, the allied forces undertook one of the most massive and decisive military actions of all time, when they invaded the beaches of Normandy to begin the re-possession of the European mainland.What has that got to do with your life in 2009 and beyond?Well, there's a lesson there if you care to take it: massive and decisive action usually means taking some kind

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-41638129291121149962009-06-04T16:07:00.003+01:002009-06-04T16:16:17.281+01:00

It's a bold claim, but that's how life works sometimes...11 July 2009 could be the day that changed your life.The great and spellbinding Ron G Holland wants to tell you all you need to know to change your life forever. Why?Because, whatever income you have at the moment, even if you have two incomes, it probably won't be enough to see you through. Shocking, but true.But the secrets of multiple

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-15795757259186522192009-05-26T21:40:00.001+01:002009-05-26T21:43:07.969+01:00

From Robert Allen:

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-55930111272865768332009-05-20T17:17:00.004+01:002009-05-20T17:46:26.079+01:00

One of the most important lessons many of us have learned in the last few years, and especially in the last few months, is not to rely on a single source of income.However good that income source may be, when you bet your financial wellbeing on one stream alone you really are gambling with very dubious odds.Even two sources are no guarantee - how long could you survive if your household income

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-76718357888517638072009-05-17T14:17:00.002+01:002009-05-17T14:18:14.081+01:00

...I should pass 1000 followers on Twitter. Not bad for one week and only a little automation.Are you my 1000th?Let me know!Roy

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-22319372665199738062009-04-30T11:07:00.004+01:002009-05-06T12:35:55.976+01:00

Actually, this lesson applies to any advertising and selling you do, through whatever medium.It's just that it's so easy to measure it with email marketing (and so inexpensive, not to say effective...)Anyway, we had a reminder of this principle recently, more or less by accident.We use email marketing quite a lot. Tracking the results is always fascinating and illuminating. So a 100%

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com2tag:blogger.com,1999:blog-6257895671210519993.post-74785885958019554942009-04-21T13:22:00.004+01:002009-06-17T17:13:34.902+01:00

Hello againWithin 24 hours of creating a simple web presence for Must Go Couriers, their temporary site was on page one of Google.An example, if ever there was one, that 'Knowledge is Power'!Must Go Couriers are a Bury St Edmunds courier company, operating in Bury Suffolk and across the UK, transporting anything from a package to a pallet, in dedicated vehicles with door to door care.UPDATE 17

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-77901566957262080092009-04-17T17:12:00.001+01:002009-04-17T17:13:48.793+01:00

There's a brand-new way for Businesses in Bury St Edmunds and Suffolk to get online - Bury St Edmunds online.I started the site, known as a portal or directory site, because there are still businesses in and around Bury St Edmunds who don't have an online presence.By keeping the website simple, Bury St Edmunds Online will bring the benefits of online marketing to more businesses in the town and

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0tag:blogger.com,1999:blog-6257895671210519993.post-6367687754673321632009-03-24T18:27:00.004Z2009-03-24T18:39:12.884Z

Hello again,The other day I published an article on my Marketing Manual blog, called 'Have Giveaways Had Their Day?'. You can read it here:http://marketing-manual.blogspot.com/2009/03/have-giveaways-had-their-day.htmlI concluded that they haven't, which, assuming I'm right, is just as well.Today saw the opening of a giveaway event that's very close to my heart, The Gifts For MS Giveaway. Multiple

Roy Everitthttp://www.blogger.com/profile/04452649792054916878noreply@blogger.com0